Case Study: Ashley & McDonough’s Social Value Contribution to The Riverside Group

Introduction

Ashley & McDonough (A&M) is committed to creating a positive social impact within the communities it serves.

A key part of this commitment is its partnership with The Riverside Group (TRG) Housing Association, ensuring not only the provision of excellent service but also a lasting contribution to the community.

One example of this dedication is the employment of Georgia Evans, a young apprentice from Knotty Ash, Liverpool, who is building a promising future with A&M.

Investing in Local Talent

On July 15, 2024, Georgia Evans, age 17, joined A&M as a Business Administrator Apprentice. Through this opportunity, she is gaining essential skills and experience that will serve as the foundation for a successful career. Georgia is undertaking a Business Administrator Apprenticeship Level 3 through Northwest Education & Training Ltd, which will run from August 2024 to November 2025.

Skill Development & Learning

As part of her apprenticeship, Georgia is developing a wide range of business skills, including:

• Understanding business fundamentals and principles, including managing change.
• Making effective decisions based on sound reasoning and overcoming challenges.
• Using project management tools to scope, plan, monitor, and report.
• Facilitating office organisation and communication through administrative duties.
• Learning about A&M’s mission, products, and services.
• Understanding Health, Safety, and Environmental policies.
• Providing office support, including customer and employee support.
• Building relationships with clients and stakeholders via telephone communication.
• Engaging with external suppliers and stakeholders.
• Using spreadsheets to track expenses and company spending.
• Becoming proficient in Microsoft Office applications such as Word, Outlook, Excel, and PowerPoint.

Supporting The Riverside Group

Georgia plays an essential role in A&M’s contract with TRG, handling key administrative tasks that help ensure smooth service delivery. Her responsibilities include:

• Planning, executing, and organising jobs being booked and completed.
• Measuring customer satisfaction by conducting follow-up calls.
• Contributing to the efficient operation of A&M’s services within TRG’s housing communities.

Social Value Contribution

By employing and training Georgia, A&M is making a tangible difference in the local community. This initiative aligns with TRG’s goal of fostering economic opportunities and personal development for young people. Providing Georgia with structured learning, hands-on experience, and professional guidance empowers her to build a meaningful career while positively impacting the housing association’s operations.

Conclusion

A&M’s commitment to social value is evident in its investment in young talent like Georgia.

By providing apprenticeship opportunities, A&M not only enhances its service delivery for TRG but also strengthens the local workforce. Georgia’s journey exemplifies the power of collaboration between A&M and TRG  in creating lasting benefits for individuals and the community.

Ashley & McDonough remains dedicated to supporting TRG and making a positive social impact through ongoing training, employment opportunities, and community engagement.